The City development community is celebrating a big win today with the announcement that national retailer Target is going to set down roots in East Liberty after a seven year effort to lure the company began. There is a loan ($20 million) and a tax credit backed investment ($12.6 million) on top of $14 million in site development from U.S. Housing and Urban Development funds.
One official noted that "if we were able to stay on the short list during one of the world’s largest global recessions, I think that proves there’s a really good market in East Liberty".
What it might prove is that communities might be able to overcome the huge mistakes made by urban planners of decades past. East Liberty’s pedestrian mall was labeled as a prime example of "…Pittsburgh’s cockeyed urban planning" in a 2000 op-ed piece in the PG. Five years later when announcing plans for a pedestrian bridge near the development the head of the URA noted that the structure would go a long way toward "undoing 30 years of bad urban renewal".
Unfortunately there are no repercussions for bad urban planning or bad urban renewal, only vows to do better the next time.